No need. No sale.

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Since 1994 Dramatic Change has provided sales/marketing consulting services to the global pharmaceutical industry. We work in every therapy area and every major market. Using our proprietary techniques, Single Patient Focus® and Correct Patient®, we design specialized training programs to meet the precise needs of our clients.

Our consultants bring an unparalleled wealth of pharmaceutical consulting, training and management experience that is directly relevant to the nuances of your market.

WHO WE ARE

Drawing of a globe showing the training course languages covered by Dramatic Change
  • English

  • German

  • French

  • Italian

  • Spanish

  • Japanese

  • Portuguese/ Brazilian

LANGUAGES

Our design principles

Usable content

  • What are we offering trainees today that can be used in the field tomorrow?


  • Dynamic, focused, interactive, motivational & fun

  • Grounded in the strategic issues faced by trainees

Intensive seminar approach


  • Based on the strategic needs of the brand & the tactical needs of the local sales & marketing team

Purpose-built design


Meet the Team

LEARN MORE

The Two Minute Window

Dramatic Change also  offers a book, written by our founder, Stewart McCure, dealing with the specific issue of time sensitive selling (aka the 'Elevator Pitch’’). The book is used around the world to help pharma representatives to deliver their selling messages with clarity, in context & all inside that vital 'two minute window'.

154 pages

Copies of the Two Minute Window can be purchased here

Let’s discuss your needs.

CONNECT WITH US